65% of a company’s business comes from existing clients. As a local business or marketer, it's essential to have a solid strategy in place for retaining customers.
Keyword research not only affects your local seo and website, but how you talk about your business, products, and services everyday and in marketing materials.
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With countless competitors vying for attention, the key to success lies in enhancing your visibility and reaching out to potential customers. Enter Google Maps advertising.
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Your website’s homepage is the shop window to your business, so make sure it reflects your brand values and provides visitors with a great user experience.
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For local SEO success, four words describe websites with exceptional value in content: Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT).
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Stay informed about Google's latest policy updates for your Google Business Profile with our local business guide.
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Local SEO can significantly benefit your restaurant business. In this blog post, we will delve into why local SEO for restaurants is vital and how it can help increase your bums on seats.
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By using effective online strategies, it's possible to remain top of mind for customers, even when they're not visiting your store or utilising your services.
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Local businesses who use customer referrals and online reviews as part of their marketing mix usually show better growth and build a loyal customer base faster.
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Could Local SEO be your key to converting 80% of potential customers? Read on to find out more about the business categories that local SEO works for.
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Reputation building has become increasingly important in today’s digital landscape – reviews are what customers rely on when deciding whether or not to buy.
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Your Google Business Profile is an incredibly powerful hyper-local marketing tool for any local business. Here’s an overview of some of the key features you can use to optimise your Google Business Profile, along with some recommendations for each.
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Having a strong SEO strategy is essential for any business today – and technical, on-site SEO plays an especially important role, it’s the foundation of your online visibility.
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When it comes to setting up a website for your local business, one of the most crucial but often overlooked elements is an About page.
Local link building focuses on creating relationships with local businesses and organisations to gain backlinks which are targeting specific locations.
Google rolled out their latest core update between 22 March and 28 March 2023. If you’ve been impacted, it may be worthwhile following Google's content advice from way back in 2011…
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If you’re keen to increase visibility for your local business, drive more traffic to your website, and generate enquiries and sales, local link-building can help.
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Link-building is important in local SEO campaigns. It increases visibility and drives more traffic to your website, and increases your search engine rankings.
Organic search and local pack are two different features of search engine results pages (SERPs), and both play an important role for a local business.
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If your local business depends on customers that live, work or travel nearby, then chances are local SEO could help.
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